Thank you for showing interest in working with us 😊
Before we move to the next stage, we want to understand how well you think, visualise, and create concepts — because our work revolves around clear thinking, understanding user psychology, and simplifying complex ideas.
To help us evaluate that, we have created a small concept-based task.
Please read the two concepts below carefully.
YOUR TASK
You don’t have to create a big project.
Just complete ONE simple task:
Create ONE image-based creative (static ad)
Choose any one of the following concepts:
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Future Proofing, or
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Smart Buyer
Your creative should:
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Be simple and clean
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Present the concept clearly
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Communicate the idea in a way a normal customer can understand
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Show your understanding + visual thinking
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Include a short headline + subline (if needed)
Time Given:
1 day (24 hours) — take your time to think and make something meaningful.
Once your creative is ready,
👉 Send it to us on WhatsApp.
WHY THIS TASK?
We work on refurbished laptops, performance communication, and customer education.
Both these concepts are a big part of our content strategy.
This small task helps us understand your thinking, creativity, messaging style, and depth of understanding.
Concept Of Future Proofing
| What it is |
a system that won’t slow down the moment your work gets serious.
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As you learn more, upgrade your skills, and run more demanding apps, your laptop should still perform smoothly.
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buying a device that stays relevant, reliable, and powerful for years instead of months.
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| What it is Not |
It is not buying the Latest
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It is not buying the Costliest
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| How | Creating a Checkpoint to strike off certain Features or Specifications |
Choose to buy a Laptop without a dedicated Graphic Card. Meaning understand the price difference you are paying or explore the option of buying a lower gen Laptop but with dedicated GPU in the same budget
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Choosing to buy the cheapest avl laptop. The thing about technology is there are stairs and then there is a Hill so always explore what other Laptops have to offer in terms of Performance before deciding on the Laptop
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| Evaluation |
Choosing to look at the trade off between the BatteryLife and the Processing Power ( Difference between U and H )
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| Evaluation |
Choosing to look at the durability aspect of the Laptop i.e the physical device like looking at the cost for Metal or Business laptops , rather than just buying on the looks and Cosmetics
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| Evaluation |
Choosing to not buy with the Highest possible warranty option and the price that the seller is willing to offer
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| Evaluation |
Choosing to not buy from a Trusted source. Or deciding how important is the seller for future Post sales
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| What is it |
A smart buyer is someone who always makes his money Counts. Or in Other words he increases his money by thinking and Taking Smart Decisions
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He knows his needs and the marketing gimmics and is only influenced by the relevant points
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He also tests the laptops and does his research rather than jumping on buying on impulse
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| What it is Not |
He is not someone who can get the maximum discount
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| How | Knowing |
Knowing their needs rather than trying to uderstand the specs and beleiving on actual performance results.
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Knowing that there is nothing as the latest Technology and not getting influenced by Propaganda launches
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Knowing that Laptop is a Functional device
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| Evaluation |
Look for the Latest and then buy refurbished. Someone who will look at the latest laptops and then evaluate the Performance improvements versus a Refurb Laptop that offers a substantial Price discount
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| Evaluation |
What ever is the Budget buys the highest Warranty option availaible
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| Evaluation |
Looks for options that are scalable and the options that are not so scalable. Like opting for a 16 GB ram and okay with 256 GB SSD
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| Evaluation |
Even if buying refurbished making sure to take the advantage of the technology Hill Cycle
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| Evaluation |
Someone who prepones the purchase for EOL New laptops and Open Box Laptops
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| Evaluation |
If Buying new buys the Cheapest option and if buying refurb buying from Someone having their own Factory
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If anything feels unclear or confusing,
Please feel free to message us — we will be happy to guide you 😊
We’re excited to see how you think and create
Location: Future Forward, O-2, Lajpat Nagar II, New Delhi, Delhi 110024ABOUT US
Future Forward – India’s Leading Creative & Tech Retail Group
Future Forward is a multi-brand organisation built around creativity, technology, and trust.
We operate two strong in-house brands that serve thousands of customers every month.
📸 Future Forward – Camera & Photography Superstore
Located in Lajpat Nagar, Delhi, Future Forward is one of India’s largest and most trusted camera retail stores.
We deal in:
Cameras, lenses, lights & accessories
Buying & selling of used camera gear
Camera & lens rentals
Professional workshops & community events
We serve photographers, filmmakers, content creators and production houses with expert guidance and genuine products. Our store is known for its customer-first approach, honest recommendations, and high-quality service.
💻 Future Forward IT – Refurbished Laptops Factory & Retail
Future Forward IT handles large-scale procurement, refurbishment, and retail of enterprise-grade laptops.
We receive laptops in bulk from corporates, after which they go through a detailed restoration process inside our own factory:
Tagging, testing & diagnostics
Screen, battery & component checks
Body painting & cosmetic restoration
RAM, SSD, and internal hardware testing
Professional reassembly
Multi-stage quality control
Transparent tracking system for every laptop
Our goal is simple:
Make high-performance laptops affordable and reliable for students, professionals, creators, and businesses.
We strongly focus on educating customers, avoiding gimmicks, and helping people make smart, value-driven buying decisions.
Website: https://futureforwardit.in/
Instagram: @futureforwardit
Why This Task Matters
Both our brands communicate concepts that simplify technology and help customers choose better.
This task will help us see how well you can understand an idea, break it down for users, and express it creatively through a clean, well-thought visual.
Our Imaging World
© Future Forward.